A guide to buying clothes online

A guide to buying clothes online

If you’re in need of a wardrobe overhaul but the thought of hitting the high street makes you cringe, then don’t despair – you can get everything you need and more simply by going online. Here’s how to navigate the confusing world of cyber shopping and come out on top.

1. Shop at your favourite store: There’s no need to brave madding crowds and evil mirrors to buy from your favourite shop. Chances are you’ll find your favourite brands online, possibly at even lower prices.  A great benefit to shopping online at an outlet you’re familiar with is that you’re likely to know which size fits you best.  Some of the high streets biggest brands are now available online, such as New Look, who offer a great selection of jeans on their website.

2. Know what suits you: The problem with buying online is that it’s easy to be tricked into purchasing a piece of clothing simply because it looks great on the model or mannequin in the picture. This isn’t the time to shop outside your comfort zone, or to invest in an item that you wouldn’t usually wear. Stick to what you know, and leave the danger buys for when you have time to hit the shops.

3. Read product descriptions: The look of clothing in pictures can vary depending on the brightness and quality of your screen. Find out if it really fits the bill by reading the attached product description, paying particular attention to the material, the length and the style. You may also find that the actual colour of a piece differs in reality from its representation.

4. Stock buy: Once you find a cut that suits you or a store whose clothes seem to work on your figure, stick to it. Perhaps you’ve found the perfect pair of jeans or discovered that the empire line makes you look a stone lighter – in that case, don’t change a formula that works. You could even consider buying stock items such as jeans and T-shirts in bulk to last you for longer.   

5. Don’t be afraid to return items: Finally, if something doesn’t feel right then don’t hesitate to return it. Check out a store’s returns policy before you buy, and make sure you stick to their terms and conditions to avoid disappointment. Follow these simple rules and you can keep online shopping easy, fast and stress-free.